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3 Reasons Why Every Franchisor Needs a Standardization Plan

Inconsistent experiences with your brand can leave customers with a negative view of your business. There’s the burger example above, but this concept also applies to universal franchise features like reliable WiFi signals, business phone systems and cyber security. What if calls sporadically drop and in frustration customers don’t try again to schedule an appointment? Read More

5 Things to Ask Before Choosing your Franchise Technology Partner

Before making any firm decisions for a future technology partner, conduct initial research and talk to several providers to develop a list of questions tailored to your company. Questions may include: Does this solution provide a remote 24/7 unlimited helpdesk without any hidden costs? The reason? Slow troubleshooting can give customer satisfaction a serious hit. Most of today’s payment solutions are cloud based. If your Internet is down for five, 10 or 30 minutes, how will this affect purchases and customer experience? Setbacks occur outside of the Monday through Friday, 8 a.m. to 5 p.m. window. Who will be there for you before and after work hours? Read More